I’m kind of uncomfortable when products relaunch and are suddenly “pure,” “natural,” etc. Not because I don’t love the idea, but because it makes me wonder what was being used before… Sort of like when McDonald’s suddenly announce they were going to start using all white meat, like it was some sort of gift to us. Um, eww? What was I eating before?
In any case, I’m sure there was nothing too icky in the original formulation (and if there was, I don’t want to hear about it!). Here’s some info on the new line…
“Lancôme invents its first true lip gloss from nature, Juicy Tubes PURE, Premium Unique Raw Elements.
~95% natural origin ingredients and 100% natural origin flavors
~Formula with Naturally derived oils and shea butter emollient provides high shine color and great comfort on the lips
~Paraben free
Limited edition Juicy Tubes PURE is inspired by images in nature and the environmentally friendly carton is 100% recyclable material Рa Lanc̫me first!
Try our new Lancôme breakthrough formula in a beautiful new range of colors and flavors for a high gloss shine.”
Juicy Tubes Pure are available wherever you normally score Lancome, but you can check them out online first by clicking here. Each of the six shades retails for $18.